The "Blackfish Effect" Part 1: Intro

    The 2013 documentary Blackfish was revolutionary in its nature. By combining a powerful emotional appeal with comprehensive investigative research, the producers of the film presented a compelling argument against SeaWorld’s policies regarding its captivated Orca Whales. Following the widespread public outrage directed against the theme park, resulting in the popularity of what many analysts have called the “Blackfish Effect.” This effect is important to understand not only in order to appreciate this particular issue, but also for future reference. In order to understand it, we must first explore the nature of this phenomenon. Caty Chattoo, writing for the Huffington Post, provides an insightful analysis for the Blackfish Effect by examining six elements of the successful production and movement.